Why Startups are using no code to launch their MVPs
The movement towards no-code development is gaining momentum. Let’s look at what no-code app development means and how it might be used in creating a Minimum Viable Product (MVP).
The no code story
The No-Code movement is a term used to describe the rise of no-code app development platforms and services designed to allow business users and end-users alike to create their mobile apps without having to code.
The idea behind no-code apps is that with the right tools, you can build a fully operational mobile application in weeks, not months, for thousands of pounds, not tens of thousands. It’s part of an ongoing trend towards democratising access to technology for everyone – especially non-technical people who may not have access at all otherwise.
The rise of no-code apps
This has been a fast-growing trend over the last few years; according to recent research from IDC, over 7 million developers worldwide were working on mobile apps (iOS or Android) in 2018 – up 34% from 2017 numbers!
This growth makes sense when we consider how much time it takes for businesses these days just trying to keep up with their competitors’ digital marketing strategies – let alone developing their custom applications from scratch. By using these new tools, however – founders and employees have a much lower barrier to entry to test their ideas and solve problems by creating their MVPs (Minimum Viable Products).
What is an MVP?
An MVP is a Minimum Viable Product. It’s a product that is just enough to satisfy early customers, and it can be tested, iterated, and evolved into something greater.
An MVP must still be safe (no one wants an MVP of a new aeroplane engine unless it’s safe!). It should be simple so that it tests the fewest and most significant hypotheses it can, otherwise, it will either never get into the hands of users or you will not be able to judge what is working and what is failing (often referred to as – analysis paralysis).
Different types of MVP´s
An MVP helps you answer questions like: What features do we need? How should they work? How might users interact with them? Is there too much or too little functionality? This process also helps you assess whether or not there’s any demand for your product before spending money on development.
The goal of an MVP is to test the smallest number of features that the founder believes solve their problem.
Why is No Code such a game changer for MVP delivery?
No code is a game changer for MVP delivery because it allows founders to build their MVPs fast and cheap, allowing them to focus on what matters during the pilot phase – validated learning.
No-code app development platforms allow you to get your prototype up and running fast. This means that you can start gathering feedback within days of building your first screen, which will help you refine your product before spending too much time developing something that no one wants. And because these platforms are cheap, early stage startups can afford to test several ideas before deciding which one will work best in the long run.
This process—validated learning from customers—is crucial for any startup looking to build a scalable business model and take advantage of low-cost opportunities for growth in its market segment or industry vertical.
How do you get started with building your MVP?
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Conclusion
No code app development is the fastest and most affordable way to get your MVP off the ground. With no code, you have a working prototype built in weeks and can get it into the hands of users within a couple of months. This gives you time to focus on what matters during the pilot phase; cohort recruitment, pilot design, measurable outcomes and validated learning.
It allows you to test assumptions before investing heavily in building something that may not work at all, and if built and architected correctly, it will scale and iterate cheaply and effectively with your startup.
